Consumer Goods & Retail
Protecting customer trust and data across every channel you sell through.
Challenges
- Every new channel you sell through, app, social commerce, marketplace, is another place customer and payment data lives, and most privacy programs were built for a single website, not five channels at once.
- Card skimming and payment page attacks, the kind associated with Magecart-style scripts, keep finding retailers who have not reviewed their checkout page's third party code in a while.
- AI-driven personalization and recommendation engines are quietly processing more customer behavioral data than most privacy teams have actually mapped or reviewed.
- Regional e-commerce and social commerce growth means data privacy compliance now has to cover data flows that did not exist in the business two years ago.
How AnnexSys can help
- Data privacy programs mapped to how customer data actually moves across every channel you sell through, not just the flagship website.
- Application security reviews specifically for e-commerce and payment flows, catching the third party script risk most retailers never get around to auditing.
- Trust Center gives customers a real answer when they ask how you protect their data, instead of a generic privacy policy page nobody reads.
- AI Governance for the personalization and recommendation engines already running in production, so you know what customer data they are using before a regulator asks.